Why use an Event Planner? Part 5: Overview

A professional Event Planner or Event Planning Company is set up and staffed with full time professional that do this for a full time living and can, in most cases, save two thirds the amount of time it would take even a creative housewife or a talented administrative assistant to produce the same event. Since time is money the usual 10 or 15% commissions or up charges that a professional Event Planner or Event Planning Company charges is well worth the investment when you look at it from an analytical viewpoint of getting the job done right the first time and on budget.

In the Carpet business there is a saying “measure twice and cut once’, In the professional Event Planner or Event Planning Company business we have a similar saying that says “Think it trough twice and act on it once”. This makes sense to a professional Event Planner or Event Planning Company because not only are mistakes costly and cut into the profits but they do nothing to encourage the client to recommend you to their friends and associates or to call you back the next time an event , meeting or team building need arises.

A great producer knows how to gain confidence and maximize budgets giving their client the assurance that they’ve picked the right Event Planner or Event Planning Company to realize their needs. A great producer knows how to communicate their ideas and how to motivate the people around them so that everyone is working towards the same goal as a team. Picking a great producer is as important to the end result of an event as is picking the right wine to complement the perfect meal or picking the right furniture and decor to maximize the comfort and appeal of a room.

If you’re unfamiliar with the Event Planner or Event Planning Company ask for several references to find out how past and current clients enjoyed working with them. Were they professional? Were they detail oriented? Did they communicate well and did they do as they said they would? These are the perfect questions to ask a past client. Try to ask for past and current clients to get a feel for their consistency.

A great Event Planner or Event Planning Company knows how to deal with money responsibly and should be given the respect that one would give to their accountant or attorney. Do you hire a professional house painter or auto mechanic and then stand next to them and instruct them on every little thing they should do? I think not... So why would you want to do that to your event producer? Aren’t they as important to you as the paint on your home or the engine in your car? Especially, when your event can cost as much as a car and in some cases a home.

When selecting a great Event Planner or Event Planning Company find the one that you can have fun with, you respect as a professional and look forward to working with. A great producer can go a long way towards producing a great event and will ensure that not only will you have a successful event but one that is enjoyed by all in attendance and remembered for years to come.

Remember experience is everything. With today’s budgets and high demand to create the ‘Wow’ event you want a great Event Planner or Event Planning Company that not only knows how to get things done but sees the event, party or meeting before it happens. Like a professional skier making their way down the slope with their eyes closed standing still a professional Event Planner or Event Planning Company can and should be able to do the same.